Take a walk with us.
Atlas Guides was started by a couple of thru-hikers who hiked the Pacific Crest Trail together in 2010. The first Guthook Guide was released in 2012, and we haven’t stopped since. What started as a simple, navigational smartphone guide for the PCT has now turned into a portfolio of hiking guides for the most popular trails around the world. As a small team of experienced long-distance backpackers and hikers, our goal is to provide you with the best smartphone navigational guide for your outdoor adventure.
Integrity
We care deeply about the products that we put into the world and the partnerships that we create. We strive to engage with everyone in a way that promotes openness, honesty, and transparency.
Curiosity
We are fundamentally curious about the natural world around us. We hope to help other curious individuals experience this world by exploring the depths of wilderness and pushing the boundaries of their previous experience.
Passion
Atlas Guides was founded by long distance hikers who wanted to create a better experience for other hikers. We have continued to bring that enthusiasm and excitement to everything we do. We make apps that we use on our own hikes!
Responsibility
As a part of the outdoor industry, we have a responsibility to the places that we inhabit. We care deeply for our public lands and partner with trail organizations to ensure and promote responsible use.
Community
Not only do we have a responsibility to the land, but we also have a responsibility to the diverse community of hikers and outdoor enthusiasts who we support. We encourage partnership, collaboration, and welcoming attitudes.
Reliability
We understand how important it is to stay safe in the wilderness. We offer reliable and accurate trail and water information, and act as a safety net for those who might have been afraid to tackle a big adventure on their own.
Integrity
We care deeply about the products that we put into the world and the partnerships that we create. We strive to engage with everyone in a way that promotes openness, honesty, and transparency, along with the rest of our values.
Curiosity
We are fundamentally curious about the natural world around us. We hope to help other curious individuals experience this world by exploring the depths of wilderness and pushing the boundaries of their previous experience.
Passion
Atlas Guides was founded by long distance hikers who wanted to create a better experience for other hikers. We have continued to bring that enthusiasm and excitement to everything we do. We make apps that we use on our own hikes!
Responsibility
As a part of the outdoor industry, we have a responsibility to the places that we inhabit. We care deeply for our public lands and partner with land management and conservation agencies to ensure and promote responsible use.
Community
Not only do we have a responsibility to the land, but we also have a responsibility to the diverse community of hikers and outdoor enthusiasts who we support. We encourage partnership, collaboration, and welcoming attitudes.
Reliability
We understand how important it is to stay safe in the wilderness. We offer reliable and accurate trail and water information, and act as a safety net for those who might have been afraid to tackle a big adventure on their own.
Giving Back
1% for good. Atlas Guides is committed to helping support our community, our world, and our environment. This is why we’ve pledged to follow the 1-1-1 model. As a company, we donate at least 1% of our product, our time, and our profits to causes and non-profit organizations that help make a difference.
Pledge 1% is a global movement to create a new normal in which giving back is integrated into the DNA of companies. Over 3000 companies in 80 countries have joined the movement.
Learn more below about the organizations that we support.
Maintaining the Appalachian Trail
Photo by Ryan Linn
Maintaining the Appalachian Trail
Photo by Ryan Linn
1% for good. Atlas Guides is committed to helping support our community, our world, and our environment. This is why we’ve pledged to follow the 1-1-1 model. As a company, we donate at least 1% of our product, our time, and our profits to causes and non-profit organizations that help make a difference.
Pledge 1% is a global movement to create a new normal in which giving back is integrated into the DNA of companies. Over 3000 companies in 80 countries have joined the movement.
Learn more below about the organizations that we support.
The Arizona Trail Association
The Arizona Trail is a few hundred yards from our Flagstaff office, and we are proud to be a Business Partner of the Arizona Trail Association. The ATA is a growing trail stewardship organization that does an outstanding job with programs aimed at engaging the community and protecting the Arizona Trail. We are glad to partner with them to create the Arizona Trail’s official app.
Center for Biological Diversity
The Center for Biological Diversity has many program areas, including some concerning public lands. The CBD’s public lands program has protected countless species and delicate ecosystems across millions of acres of federal land. The side benefits of protecting species habitat are tremendous. Atlas Guides has joined the CBD to support its programs, efforts, and mission.
Maine Appalachian Trail Club
The Maine Appalachian Trail Club maintains the northernmost 280 miles of the Appalachian Trail, from Grafton Notch to Katahdin. Guthook is a proud member of the Club, as well as a volunteer trail maintainer for about 8 miles of trail over Mt. Abraham. The work done by MATC is outstanding and sets a high standard for trail maintenance organizations across the country!
Natural Resources Council of Maine
The Natural Resources Council of Maine is a nonprofit environmental advocacy group focusing on protecting Maine’s environment and public lands through sustainable use. Atlas Guides is proud to be supporting members of NRCM and to help the organization spread the word about some of their initiatives, including their recent success in achieving National Monument designation for the Katahdin Woods & Waters of Maine’s north woods.
Green Mountain Club
The Green Mountain Club is the 100+-year old organization that maintains and protects Vermont’s Long Trail, and works to “make the Vermont mountains play a larger part in the life of the people”. They also maintain the AT and many other trails in the state, and are a model of fine work in protecting the recreational and natural resources of the Green Mountains. Atlas Guides is a proud Business Member of the Green Mountain Club.
Warrior Expeditions
Warrior Expeditions supports combat veterans transitioning from their military service by providing them with everything they need to participate in long distance outdoor expeditions on long trails in the US. During their outdoor expedition, veterans can decompress from their military service and come to terms with their wartime experiences. We continue to support Warrior Expeditions by donating apps to Warrior Hike participants.
The Arizona Trail Association
The Arizona Trail is a few hundred yards from our Flagstaff office, and we are proud to be a Business Partner of the Arizona Trail Association. The ATA is a growing trail stewardship organization that does an outstanding job with programs aimed at engaging the community and protecting the Arizona Trail. We are glad to partner with them to create the Arizona Trail’s official app.
Center for Biological Diversity
The Center for Biological Diversity has many program areas, including some concerning public lands. The CBD’s public lands program has protected countless species and delicate ecosystems across millions of acres of federal land. The side benefits of protecting species habitat are tremendous. Atlas Guides has joined the CBD to support its programs, efforts, and mission.
Maine Appalachian Trail Club
The Maine Appalachian Trail Club maintains the northernmost 280 miles of the Appalachian Trail, from Grafton Notch to Katahdin. Guthook is a proud member of the Club, as well as a volunteer trail maintainer for about 8 miles of trail over Mt. Abraham. The work done by MATC is outstanding and sets a high standard for all trail maintenance organizations across the country!
Natural Resources Council of Maine
The Natural Resources Council of Maine is a nonprofit environmental advocacy group focusing on protecting Maine’s environment and public lands through sustainable use. Atlas Guides is proud to be supporting members of NRCM and to help the organization spread the word about some of their initiatives, including their recent success in achieving National Monument designation for the Katahdin Woods & Waters of Maine’s north woods.
Green Mountain Club
The Green Mountain Club is the 100+-year old organization that maintains and protects Vermont’s Long Trail, and works to “make the Vermont mountains play a larger part in the life of the people”. They also maintain the AT and many other trails in the state, and are a model of fine work in protecting the recreational and natural resources of the Green Mountains. Atlas Guides is a proud Business Member of the Green Mountain Club.
Warrior Expeditions
Warrior Expeditions supports combat veterans transitioning from their military service by providing them with everything they need to participate in long distance outdoor expeditions on long trails in the US. During their outdoor expedition, veterans can decompress from their military service and come to terms with their wartime experiences. We continue to support Warrior Expeditions by donating apps to Warrior Hike participants.
"People often ask me advice about what I use for navigation. Obviously that varies depending on where I’m going, but I typically start with downloading the Guthook app for the route I’m doing to my phone… These folks get it and they do a great job of helping the rest of us out. Thank you guys!"
Heather ‘Anish’ Anderson
PCT, AZT self-supported speed record-holder.
Where will you go #withguthook?
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